This unites the new taste of Lipton with the comfort of Keurig single container blending frameworks which enable the new teas to be arranged rapidly and essentially at home and in the workplace.
Lipton ice teas will turn out to be a piece of the Brew Over Ice gathering, a line uncommonly made to make invigorating frosted refreshments with any Keurig blending framework.
Lipton K-Cup packs consolidate extraordinary tasting fixings in three mixes. Lipton Refresh is a fresh and invigorating frosted sweet tea made of crisp squeezed tea leaves and sweetened with genuine sweetener.
Lipton Indulge offers the essence of dark tea from crisp squeezed tea leaves, mixed with characteristic flavors for a liberal smell and taste, while Lipton Soothe is a smooth green tea produced using delicate green tea leaves and herbs and mixed with normal flavors.
Alfie Vivian, VP, Refreshments, Unilever US, says: "Lipton K-Cup packs are another and distinctive approach to appreciate crisp prepared tea mixes, effortlessly and accommodation of a Keurig K-Cup brewer. We are so eager to convey Lipton's most sweet-smelling tea manifestations to the Keurig Brewed line-up."
The new mix includes a pivotal development in tea generation. In a licensed procedure, one of a kind to Lipton, crisp, astounding tea leaves are squeezed amid creation. This discharges a characteristic tea 'embodiment' loaded with crisp tea enhance.
The embodiment is then added back to the leaves previously they're dried, and utilized as a major aspect of Lipton Yellow Label's mix. The mix conveys a delightful flavor and light, crisp taste with decreased severity and astringency.
The motivation for tea embodiment
The new tea embodiment process was created by the Lipton Institute of Tea – Lipton's tea looks into office. A committed group was propelled to try different things with the idea of tea substance utilizing similar systems associated with the chilly squeezing of olives to express brilliant oils.
From this motivation came the new procedure now working at the Lipton Tea Gardens in Kericho, Kenya, one of the finest tea-developing districts on the planet. Just naturally picked, fantastic tea leaves are squeezed as a component of the new Yellow Label process.
An extraordinary taste with diminished sharpness
"Yellow Label is likely the world's most acclaimed tea yet even symbols need to move with the circumstances and our buyers disclose to us they need new taste encounters from their most loved brands," says Emilie Moinet, Global Brand Manager, Lipton Yellow Label.
"New Lipton Yellow Label is intended to be appreciated not just by the huge number of individuals around the globe who as of now drink it consistently, yet by another age of consumers searching for a tea that can convey an incredible taste, a great many cups.
Making brands that our clients need and love is at the core of our business, and we're gigantically amped up for this new utilization of tea quintessence," Emilie includes. "Not exclusively is it a world, to begin with, it additionally implies we're presently ready to create items in ways that have never been seen."
New Lipton Yellow Label is propelling far and wide. Pay special mind to the new-look yellow boxes marked down close you soon.
Like you more read:
No comments:
Post a Comment